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Diploma in Strategic Marketing Management - Level 3 Certification

4.3( 3 REVIEWS )
58 STUDENTS
ENDORSED BY

Overview

The influence of marketing for the success of an organisation is well known and cannot be emphasised more. No matter how great of a product or service you innovate, effective marketing is what determines the success of it, which is why organisations go to great extent to establish a powerful marketing presence. If you love to be hailed as a successful marketing professional, you might have to consider taking this Diploma in Strategic Marketing Management – Level 3 Certification.

Designed for beginners and professionals alike, this course combines extraordinary examples with theory to ensure that you gain the maximum out of this learning program. You will be taught in and out about the concept of marketing and its importance in achieving the organisational objectives.

To market a product, a marketer has to have a good knowledge of the products to be marketed. Therefore, this course will enlighten you about the products that can be marketed, in addition to an insight into the different marketing roles, tools and techniques. The other topics that is set to be covered are product positioning, marketing mix, branding, product management and marketing communications

The course has been endorsed under the ABC Awards and Certa Awards Quality Licence Scheme. This means that 1Training has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification* but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 1 against level descriptors published by Ofqual, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by 1Training to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current regulated qualifications. ABC Awards & Certa Awards endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

*1Training is an approved reselling partner for ABC Awards courses under Global Edulink

*Regulated qualification refers to those qualifications that are regulated by Ofqual / CCEA / Qualification Wales

Why consider 1Training?

As improvements and advancements are made in technology, online courses are no longer just conventional means of studying at affordable costs. In many aspects, online training offers superiority to traditional learning. There is an effectiveness and convenience that traditional learning cannot provide. The overall convenience and flexibility make it a superior learning method.

1Training offers the most convenient path to gain an internationally recognised qualification that will give you the opportunity to put into practice your skill and expertise in an enterprise or corporate environment. You can study at your own pace at 1Training and you will be provided with all the necessary material, tutorials, qualified course instructor and multiple free resources which include Free CV writing pack, TOTUM Discounted Card, Free career support and course demo to make your learning experience enriching and more rewarding.

Learning outcomes

  • Delve into the concept of marketing and how important it is in achieving the organsational objectives
  • Explore the products that can be marketed
  • Discover the different marketing roles, tools and techniques
  • Understand how segmentation can further ease the role of marketing
  • Learn how to target segments in an effective manner in your marketing efforts
  • Cover topics such as product positioning, marketing mix, branding, product management and marketing communications
  • Expand traditional marketing boundaries and take on modern marketing strategies

Access Duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course.  The content will be accessible to you 24/7. The course is self-paced and you can complete it in stages, revisiting the lectures at any time.

Key Features

Gain an accredited UK qualification

Access to excellent quality study materials

Learners will be eligible for TOTUM Discount Card

Personalized learning experience

One year’s access to the course

Support by phone, live chat, and email

  • You must be 16 years of age or more
  • You should have a basic understanding of numeracy, English language and ICT
  • A recognised qualification at level 2 or above in any discipline.

Talking in and out about strategic marketing management and how to take on effective marketing strategies across organisations, this course is most suitable for individuals dreaming of a career in marketing. Professionals wishing to take a step further in their marketing careers will also learn a lot from this course.

This online course is assignment-based with learners being assessed upon the submission of a series of assignments. Once you successfully submit the assignments, students will gain a professional qualification. The assignments must be submitted to the instructor through the online learning portal. The assignments will be reviewed and evaluated, with feedback provided to the student on how well they have fared.

Please Note: Additionally, a total of £49 is charged for the assessment and certificate, and you need to pay that when submitting your assessments only (It is not required to pay initially upon registering). This payment can be made in 02 installments.

ABC awards and Certa Awards will provide successful learners with a Certificate of Achievement and a Learner Unit Summary, which lists the units completed by the learner through this course.

Accredited Body

ABC Awards and Certa Awards have long-established reputations for providing high quality vocational qualifications across a wide range of industries. ABC Awards and Certa Awards combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.

Renowned for excellent customer service, and quality standards, ABC Awards and Certa Awards also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK. Course Code QLS-05095

Progression and career path

On the successful completion of this course, you will walk away with a set of knowledge and skills that will ensure you gain prominence within the marketing world. The course program will also help you further your studies in strategic marketing to either progress in your career or to claim a rewarding employment in the industry. Listed below are some of the jobs this certificate will help you land, along with the average UK salary per annum according to https://www.payscale.com,

  • Marketing Coordinator – (average UK yearly salary: £21,958 )
  • Strategy Manager – (average UK yearly salary: £50,618)
  • Marketing Manager – (average UK yearly salary: £32,917)
  • Business Manager – (average UK yearly salary: £34,267)
  • Business Development Manager – (average UK yearly salary: £34,116 )

Other benefits

  • Written and designed by the industry’s finest experts with over 15 years of experience
  • Repeat and revise all your lectures and enjoy a personalised learning experience
  • Gain access to quality video tutorials
  • Unlimited 12 months access from anywhere, anytime
  • Excellent Tutor Support Service (Monday to Friday)
  • Save time and money on travel
  • Learn at your convenience and leisure
  • Quizzes, tests mock exams, practice exams to ensure you are 100% ready
  • Eligible for a TOTUM discount card
  • Free Career Support Service
  • 25% Discount on personal Statement and covering letter writing service
  • Free Access to Over 150 courses for 2 days (48 hours)
  • Free access to course before you purchase (For selected courses only)
  • You must be 16 years of age or more
  • You should have a basic understanding of numeracy, English language and ICT
  • A recognised qualification at level 2 or above in any discipline.

Talking in and out about strategic marketing management and how to take on effective marketing strategies across organisations, this course is most suitable for individuals dreaming of a career in marketing. Professionals wishing to take a step further in their marketing careers will also learn a lot from this course.

This online course is assignment-based with learners being assessed upon the submission of a series of assignments. Once you successfully submit the assignments, students will gain a professional qualification. The assignments must be submitted to the instructor through the online learning portal. The assignments will be reviewed and evaluated, with feedback provided to the student on how well they have fared.

Please Note: Additionally, a total of £49 is charged for the assessment and certificate, and you need to pay that when submitting your assessments only (It is not required to pay initially upon registering). This payment can be made in 02 installments.

ABC awards and Certa Awards will provide successful learners with a Certificate of Achievement and a Learner Unit Summary, which lists the units completed by the learner through this course.

Accredited Body

ABC Awards and Certa Awards have long-established reputations for providing high quality vocational qualifications across a wide range of industries. ABC Awards and Certa Awards combine over 180 years of expertise combined with a responsive, flexible and innovative approach to the needs of our customers.

Renowned for excellent customer service, and quality standards, ABC Awards and Certa Awards also offer regulated qualifications for all ages and abilities post-14; all are developed with the support of relevant stakeholders to ensure that they meet the needs and standards of employers across the UK. Course Code QLS-05095

Progression and career path

On the successful completion of this course, you will walk away with a set of knowledge and skills that will ensure you gain prominence within the marketing world. The course program will also help you further your studies in strategic marketing to either progress in your career or to claim a rewarding employment in the industry. Listed below are some of the jobs this certificate will help you land, along with the average UK salary per annum according to https://www.payscale.com,

  • Marketing Coordinator – (average UK yearly salary: £21,958 )
  • Strategy Manager – (average UK yearly salary: £50,618)
  • Marketing Manager – (average UK yearly salary: £32,917)
  • Business Manager – (average UK yearly salary: £34,267)
  • Business Development Manager – (average UK yearly salary: £34,116 )

Other benefits

  • Written and designed by the industry’s finest experts with over 15 years of experience
  • Repeat and revise all your lectures and enjoy a personalised learning experience
  • Gain access to quality video tutorials
  • Unlimited 12 months access from anywhere, anytime
  • Excellent Tutor Support Service (Monday to Friday)
  • Save time and money on travel
  • Learn at your convenience and leisure
  • Quizzes, tests mock exams, practice exams to ensure you are 100% ready
  • Eligible for a TOTUM discount card
  • Free Career Support Service
  • 25% Discount on personal Statement and covering letter writing service
  • Free Access to Over 150 courses for 2 days (48 hours)
  • Free access to course before you purchase (For selected courses only)
Course Curriculum Total Units : 15
1: Understand What Marketing is
Understand What Marketing is
2: Learn Marketing Concept
Learn Marketing Concept
3: What Products Can be Marketed
What Products Can be Marketed
☑ Assignment
Assignment Brief I – Diploma in Strategic Marketing Management Level 3
☑ Submit Your Assignment
4: Different Marketing Roles
Different Marketing Roles
5: What is Segmentation
What is Segmentation
6: Targeting Segments
Targeting Segments
☑ Assignment
☑ Submit Your Assignment
7: Product Positioning
Product Positioning
8: Branding Your Product
Branding Your Product
9: Understand The Marketing Mix
Understand The Marketing Mix
☑ Assignment
Assignment Brief III – Diploma in Strategic Marketing Management Level 3
☑ Submit Your Assignment
10: What is Product Management
What is Product Management
11: Marketing Communications
Marketing Communications
12: Expand Traditional Marketing Boundaries
Expand Traditional Marketing Boundaries
☑ Assignment
Assignment Brief IV – Diploma in Strategic Marketing Management Level 3
☑ Submit Your Assignment
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