Digital Marketing Career Bundle
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Overview
You’ve heard success stories about digital and social media marketing, and while this kind of profession may feel unobtainable, the instructors in our Digital Marketing Career Bundle can show you otherwise. You will gain access to this valuable course bundle that is full of advice and strategies for starting and improving your online career.
In this course bundle, you will learn essential techniques and strategies for successful online and social media marketing – from LinkedIn and Facebook Marketplace to Google Ads, email campaigns, and SEO. Get ready to go from beginner to expert status in digital marketing with this online course bundle.
The Digital Marketing Career Bundle consists of the following 10 courses:
- Introduction to Marketing
- Facebook Ads – The Ultimate Marketing Blueprint
- The Ultimate SEO Blueprint – How to Easily Rank #1 on Google
- WordPress for Beginners – The Ultimate Step-by-Step Blueprint
- The Complete Google Ads Masterclass
- Content Marketing: The Strategy to Market in Minutes
- Email Marketing Mastery: The Ultimate Guide to Your Online Business
- Facebook Marketing
- Marketing with Facebook Groups & Marketplace
- LinkedIn Marketing
Learning Outcomes
- Study Digital Marketing strategies
- Study the terminology and components of digital marketing
- Understand search engine optimisation
- Master the essentials of SEO
- Learn how to use the Google Ads Formula
- Learn how to work with WordPress impressively
- Explore the fundamentals of analytics
- How to succeed with search and display marketing
- Social Media marketing – including a module on each of the major social media platforms
Access Duration
The course will be delivered directly to you, and from the date you joined the course you have 12 months of access to the online learning platform. The course is self-paced, and you can complete it in stages at any time.
Key Features
Gain an accredited UK qualification
Access to excellent quality study materials
Learners will be eligible for TOTUM Discount Card
Personalized learning experience
One year’s access to the course
Support by phone, live chat, and email
- Learners should be over the age of 16, and have a basic understanding of English, ICT and numeracy.
- A sound educational background is recommended
- College or University students and graduates
- Anyone hoping to work in the Digital Marketing or Advertising industry
- Those who need to develop skills in the Digital Marketing or Advertising industry
In order to complete the course bundle successfully, learners will take an online assessment. This online test is marked automatically, so you will receive an instant grade and know whether you have passed the course.
Successful candidates will be awarded Digital Marketing Career Bundle certificates. Anyone eligible for certification will receive free e-certificates, and printed certificates.
Awarding Body
CPD and iAP is an internationally recognised qualification that will make your CV standout and encourage employers to see your motivation at expanding your skills and knowledge in an enterprise.
Progression and Career Path
Once you successfully complete ‘Digital Marketing Career Bundle’ you will gain an accredited qualification that will prove your skills and expertise in the subject matter. With this qualification you can further expand your knowledge by studying related courses on this subject, or you can go onto get a promotion or salary increment in your current job role. You have the chance of landing a great job such as given below:
- Digital Marketing Executive
- Social Media Executive
- Marketing Researcher
- Email Marketer
- Market Research Assistant
- Digital Brand Manager
- Learners should be over the age of 16, and have a basic understanding of English, ICT and numeracy.
- A sound educational background is recommended
- College or University students and graduates
- Anyone hoping to work in the Digital Marketing or Advertising industry
- Those who need to develop skills in the Digital Marketing or Advertising industry
In order to complete the course bundle successfully, learners will take an online assessment. This online test is marked automatically, so you will receive an instant grade and know whether you have passed the course.
Successful candidates will be awarded Digital Marketing Career Bundle certificates. Anyone eligible for certification will receive free e-certificates, and printed certificates.
Awarding Body
CPD and iAP is an internationally recognised qualification that will make your CV standout and encourage employers to see your motivation at expanding your skills and knowledge in an enterprise.
Progression and Career Path
Once you successfully complete ‘Digital Marketing Career Bundle’ you will gain an accredited qualification that will prove your skills and expertise in the subject matter. With this qualification you can further expand your knowledge by studying related courses on this subject, or you can go onto get a promotion or salary increment in your current job role. You have the chance of landing a great job such as given below:
- Digital Marketing Executive
- Social Media Executive
- Marketing Researcher
- Email Marketer
- Market Research Assistant
- Digital Brand Manager
| Introduction to Marketing | |||
| Course Introduction | |||
| Introduction to Marketing | |||
| Identifying Your Customers | |||
| Basic Marketing Principles | |||
| Marketing Plans | |||
| Your Online Presence | |||
| Additional Strategies | |||
| Building a Team | |||
| Basic Search Engine Optimization | |||
| Using Google Analytics | |||
| Offline Marketing | |||
| Lessons from the Masters | |||
| Facebook Ads - The Ultimate Marketing Blueprint | |||
| Facebook Ads Blueprint Introduction | |||
| Facebook Ads Manager Foundations | |||
| Facebook Audiences Foundations | |||
| Facebook Ads Competitive Analysis | |||
| Facebook Ads Creation Foundations | |||
| Facebook Ads Marketing – Advanced Training | |||
| The Ultimate SEO Blueprint - How to Easily Rank #1 on Google | |||
| Introduction | |||
| Google SEO Ranking Factors | |||
| Keyword Research Foundations | |||
| On-Page SEO Foundations | |||
| Off-Page SEO Foundations | |||
| National SEO vs Local SEO | |||
| WordPress for Beginners - The Ultimate Step-by-Step Blueprint | |||
| WordPress Course Introduction | |||
| WordPress Platform Walkthrough | |||
| WordPress Website Themes Walkthrough | |||
| WordPress Website Editing Walkthrough | |||
| WordPress Website SEO Optimization | |||
| The Complete Google Ads Masterclass | |||
| Introduction to Google Ads | |||
| Creating and Setting Up Our First Google Ads Account | |||
| Structuring Your Ad Groups Like A Professional | |||
| How To Write Killer Ads in Google Ads! | |||
| Setting Up Your AdWords Billing | |||
| Keywords in Depth – The Heartbeat of Your Account | |||
| Account Structure – How To Structure Ad Groups Like A pro | |||
| The Incredible Dynamics Of The AdWords Auction | |||
| Expanding And Refining Your Campaigns | |||
| Negative Keywords – Your Greatest Ally | |||
| Making Your Ads Unstoppable With Multiple Ad Extensions | |||
| Remarketing – Your Secret Weapon To Converting Like A Boss | |||
| Keeping Track Of Profits With Conversion Tracking | |||
| Profitable Bidding Strategies | |||
| Using AdWords Scripts To Enhance Performance and Increase Optimization Speed | |||
| Conclusion – Goodbye For Now! | |||
| Bonus Material! | |||
| Content Marketing: The Strategy to Market in Minutes | |||
| Introduction | |||
| Recording Video | |||
| Seo | |||
| Social Media | |||
| Email Marketing Mastery: The Ultimate Guide to Your Online Business | |||
| Email Marketing Mastery | |||
| Facebook Marketing | |||
| Course Introduction | |||
| How to Go Viral on Facebook | |||
| Facebook Marketing Basics | |||
| Marketing from Your Personal Page | |||
| Facebook Business Page | |||
| Marketing from Your Group on Facebook | |||
| General Good Practice Strategies | |||
| Facebook Marketing Strategies To Increase Engagement over 1000% | |||
| Facebook Automation | |||
| Marketing with Facebook Ads | |||
| Facebook Live | |||
| Marketing with Facebook Groups & Marketplace | |||
| Introduction to Facebook Groups and Marketplace | |||
| Local Facebook Groups | |||
| More About Facebook Marketplace | |||
| Global Facebook Groups | |||
| LinkedIn Marketing | |||
| LinkedIn Marketing Advanced | |||
| Increase Your Connections & Awareness With These Advanced Strategies | |||
| Email Introductions | |||
| Influencer Lists and Increasing Efficiencies | |||
| LinkedIn Marketing Basics | |||
| Maximize Your Approach, Time, and Successes With These Tips | |||
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0ACCREDITED BY CPD & iAP
Really useful
This course is really useful to refresh what I learned/did before and give me some ideas about what I am going to implement in the future. The course offered an interesting overview and introduction to digital marketing; it is also a good start to the specialisation in Digital Marketing
Valuable course
Very informative and useful material covered. It’s a wonderful learning experience with the concepts and the applications of digital marketing. This platform gives an opportunity for flexible skill development, which is very valuable to me.
Nice course
I liked this course a lot. This course helped me to understand all the basic concepts and enhance my interest in marketing field.