Advanced Diploma in Public Relations at QLS Level 3

Overview

Public relations is a crucial department that communicates organisational information with the public and media to keep the interested people updated and to maintain a positive image amongst the public. Professionals in this department should be highly skilled on how to communicate directly or indirectly to the intended parties through media. However, mastering the skills on public relations requires extensive training and guidance, which will be abundantly provided through this Advanced Diploma in Public Relations at QLS Level 3.

This comprehensive course will do all what it takes to get you upto speed with public relations, starting with an introduction into the PR industry. You will be enlightened on how the PR industry works and on your role, duties and responsibilities as a professional within the industry. Earned media plays a significant role in public relations, which will also be discussed in-depth through this course, along with tips and tricks to gain publicity through earned media and to interact and deal with journalists.

It is vital for PR professionals to expand their contacts and network to use PR as part of marketing strategies. Therefore, this course also includes modules that will guide you on how to expand your contacts and network within the industry, after which the fundamentals of planning PR strategies and campaigns will be given due attention. This course in PR is a great way to qualify for various well-paying and progressive job positions in the PR industry.

The Quality Licence Scheme, endorses high-quality, non-regulated provision and training programmes. This means that Global Edulink* has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a qualification but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 3 against level descriptors published by Quality Licence Scheme, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by Global Edulink* to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current qualifications. Quality Licence Scheme endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. We will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.

*1Training is an approved reselling partner for Quality Licence Scheme courses under Global Edulink

Please Note: This Course is Based on USA Standards

Why study at 1Training?

1Training offers the most convenient path to gain skills and training that will give you the opportunity to put into practice your knowledge and expertise in an IT or corporate environment. You can study at your own pace at 1Training and you will be provided with all the necessary material which includes Free CV writing pack to make your learning experience enriching and rewarding.

What Will I Learn?

• Gain a clear understanding of the job role in Public Relations and a full understanding of how the PR industry works.
• Learn more about earned media.
• Learn how to interact and deal with journalists.
• Learn how to expand your contacts and network in the PR industry.
• Understand the fundamentals of planning PR strategies and campaigns.
• Qualifying in Public Relations mean you can work in various in well-paid positions and enhance your career with a qualification.

Access Duration

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course.  The course is self-paced and you can complete it in stages, revisiting the lectures at any time.