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Diploma in Social Media for Business

4.75( 15 REVIEWS )
Diploma in Social Media for Business

Course Description:

Social Media is so useful for business and can be used for marketing, customer service, or advertising. Whether you’re a small business owner or work in marketing, understanding how to get the most out of social media is extremely important. This diploma from 1 Training will teach you advanced advertising strategies and goes through all the major social media platforms in depth.  Learn how to use analytics, the importance of voice consistency and understand market analysis.

Our learning material is available to students 24/7 anywhere in the world, so it’s extremely convenient. These intensive online courses are open to everyone, as long as you have an interest in the topic! We provide world-class learning led by IAP, so you can be assured that the material is high quality, accurate and up-to-date.

What are the requirements?

  • You must be 16 or over
  • You should have a basic understanding of English and basic IT knowledge
  • You will need a computer or tablet with internet connection (or access to one)

What skills will I gain?

  • Learn the concepts and applications of social media marketing
  • Understand the use of email marketing, affiliate marketing by using social media tools such as Twitter, pod-casting and blogging
  • This course will equip you with the skills to plan and implement a successful social media marketing strategy
  • Learn to use Facebook to create a business page
  • Gain an understanding of social media analytics
  • Gain knowledge of social media policies
  • Understand advanced features of all the major social media platforms
  • Study the wide scope of social media for business

What is the target audience?

  • Job hunters & School leavers
  • Students & graduates
  • Business owners or managers
  • Social Media Executives

How will I be assessed?

  • At the end of the course learners will take an online multiple choice question assessment test. This online multiple choice question test is marked automatically so you will receive an instant grade and know whether you have passed the course.
  • Those who successfully pass this course will be awarded a free e-certificate, and only need to pay £19 for your printed certificate.

What Certification am I going to receive?

Those who successfully pass this course will be awarded a Social Media for Business Diploma. Anyone eligible for certification will receive a free e-certificate, and printed certificate.

What careers can I get with this qualification?

With this diploma, you are able to fulfil various roles, such as:

  • Social Media Executive
  • Marketing executive
  • Social Media Manager

Key Features

Gain an accredited UK qualification

Access to excellent quality study materials

Learners will be eligible for TOTUM Discount Card

Personalized learning experience

One year’s access to the course

Support by phone, live chat, and email

Course Curriculum Total Units : 39
Social Media Marketing -----------
How Facebook Works
Posts that Engage Your Fans
Promotions and Managing Your Facebook
LinkedIn’s Network
Careers with LinkedIn
Your Connections with Others
Start with Twitter
Building the Twitter Network
Create an Account
Using Google+
Google Analytics
Skills Needed for Interesting Video
Manage Your YouTube Account
Create a YouTube Channel
What is Pinterest
Connecting to Social Networks
Using Pin and Widgets
Advanced Social Media Strategies -----------
The Trend of Social Media
Market Analysis
Auditing Social Media
Corporate Culture and Social Media
Creative Commons
The Social Media Policy
Keyword Selection
Content Marketing on Social Media
The Popular Social Media Platforms
Traditional Website Advertising
Social Media Documentation and Schedules
The Community Manager Role
Importance of Voice Consistency
Organizational Customer Service
Social Media Triage
Social Media Analytics
Goal Value
Career of Social Media Strategist
Recommended Books
Recommended Books – Social Media Marketing
Mock Exam
Mock:Diploma in Social Media for Business
Final Exam
Final:Diploma in Social Media for Business
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